About Vera Bradley, Inc.
Vera Bradley Sales, LLC is an American travel gear design company, founded by Barbara Bradley Baekgaard and Patricia R. Miller in 1982. As of 2026, its home office is in Roanoke, Indiana. The company was named after Baekgaard's mother. Its original luxury cotton bag product lines have expanded to include fashion and home accessories, office supplies, and patterned gifts. Many items have distinctive florals, paisleys, or geometric prints with complementary linings, as well as elongated diamond quilting.
2BB score and signals
Vera Bradley, Inc.’s current 2BB score is 49 out of 100, built from the signal categories below.
| Signal | Score | Reading |
|---|
| Activity | 57 | Moderate |
| Momentum | 57 | Stable |
| Financial strength | 21 | Weak |
| Quality | 100 | Very Strong |
| Risk | 42 | Moderate |
Company facts
| CEO | Robert Wallstrom |
| Headquarters | Roanoke, Indiana, United States |
| Founded | Mar 1982 |
| Employees | 1.36K |
| 52-week range | $1.39 – $4.39 |
Recent earnings
| Report date | EPS actual | EPS estimate | Revenue actual | Revenue estimate |
|---|
| 2026-12-09 | — | -0.1717 | — | $61.33M |
| 2026-09-02 | — | -0.0808 | — | $66.61M |
| 2026-06-11 | -0.09 | -0.3333 | $55.70M | $49.61M |
| 2026-03-12 | 0.09 | 0.0101 | $84.89M | $80.53M |
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